THEIR REVENUE GREW BY 41% IN JUST 8 MONTHS
INDUSTRY: POOL REPAIR, POOL REMODEL
SERVICES: LOCAL SEO, GOOGLE ADS, WEB DESIGN & DEVELOPMENT
Sun State Pools Logo
Pool Repair & Remodel Company

Case Study – Sun State Pools

Sun State Pools offers customers in Phoenix, AZ and the surrounding areas unparalleled pool maintenance and repairs.

Owner Mike was managing his Google Ads account on his own when he reached out to Visibly Connected in June of 2020. He was satisfied with his results but needed to free up some time to focus on running his business.

When Visibly Connected took over, we were able to greatly improve the performance of his PPC campaigns by starting fresh and creating unique landing pages for his offers.

353%

Organic Traffic

460%

Organic Leads

81%

Cost Per Click

386

PPC Conversions

OUR APPROACH

Take a look at how we were able to grow Sun State Pool’s revenue by 41% in only 8 months and our long-term game plan to dominate their market with Local SEO services.

  • Google Search Ads

    Our relationship with Sun State Pools began with Google Search Ads. Owner, Mike Dilger, had spent his own time successfully running his own ads but wanted to free himself up for other business needs. After hiring Visibly Connected, we were able to drastically improve his ads performance and grow his revenue by 41% in the first 8 months.

  • Web Design & Development

    After we proved ourselves with Sun State's Google Ads campaign, Mike hired us for a much needed website refresh. After working through a discovery process, we were able to absolutely nail his brand image with a beautiful new website that performs great.

  • Local SEO

    With a new website, Sun State wanted to dominate the local rankings in their market for pool repair and remodeling terms. We worked together to map out a 12-month content plan to build out his service pages, optimize their offsite presence, and establish them as the go-to pool company in Phoenix.