Facebook Awareness Ads for Home Services
Long gone are the days of spending a ridiculous amount of money on TV commercials, billboards, and direct mail. While those tactics have a place for certain situations, you can more often reach your goals with a properly crafted Facebook Marketing campaign.
Marketing your Home Services Company on Facebook allows you to put your message directly in front of millions of people without the high costs associated with traditional media buyers.
BECOME A HOUSEHOLD NAME WITH FACEBOOK MARKETING
Facebook Marketing has quickly become the modern equivalent of the freeway billboard. Visibly Connected works closely with your team to help produce captivating content such as company overview videos, real-life client testimonial videos, and service-specific ads that is sure to make an impression on your target market.
We deploy aggressive awareness campaigns with one goal in mind – making your Home Services Company a household name. By geo-targeting your service area, we are able to serve your ads to the very people you are looking to gain as loyal customers with laser-precision accuracy.
OUR FACEBOOK AWARENESS ADS PROCESS
There are several schools of thought when it comes to Facebook Marketing. Working with an agency that knows your industry is important when it comes to using the platform as effectively as possible.
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Demographics.
The power of Facebook Marketing for your Home Services Company lies within our ability to access Facebook's vast database of user data.
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Lookalike.
Visibly Connected is able to build a lookalike audience based on the underlying characteristics of only the users who have converted into leads when viewing your ads.
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Ad Creatives.
Our team is constantly pushing our creativity to the limits and discovering new ways to draw the attention of your target right to your ads.
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A/B Testing.
A/B testing allows us to send multiple ad campaign concepts into the wild to see which performs the best and yields the highest ROI.
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Optimization.
We are constantly monitoring your ads for all of the detailed metrics which give us the insight we need to make improvements to the overall performance of your campaign.
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Budget Strategy.
Our mission when strategizing your ads budget is to get the most bang for your buck and we do this by controlling when, how, and why your money is being spent to help ensure that your budget is spent on your target market.
Superior Window Company was looking for an alternative to traditional TV commercials to help generate brand awareness and increase exposure.
Check out how we gained them mass-market exposure with a modest ad spend utilizing an Awareness Ad campaign on Facebook.
5,819
100% Video Views
0.02¢
Cost Per View
4.84
Cost Per Click
"Over the past 22 months I've been very pleased with the services provided by VC. Our lead cost is appropriately managed, the lead quality has improved and our business continues to grow. Our website is now more appealing, focused and content driven."
Kathy Brock
Superior Window Company