Negative reviews happen—that’s an undeniable fact of the business world. It’s how you respond to those negative reviews that matters. Improper handling of customer complaints, especially when made in a public forum, can be napalm to your business’s reputation, and thereby your sales.
Have you ever considered the impact of social media when it comes to search engine optimization and marketing your website? You might think that Pinterest is just for recipes and Instagram is just for selfies, but making strategic use of these and other social media platforms can actually give your business a boost in Google’s coveted page rankings.
One does not need to be a graphics designer or even have extensive experience with infographics to create them for social media strategies. Social media images are usually considered to be difficult to create but that is not necessarily true. There is an easy method of creating these engaging graphics which involves the following…
Content marketing is the most commonly used tactic by businesses to increase traffic and generate sales - and for good reason. It is estimated that content marketing is 62% cheaper than outbound marketing, yet it gets three times as many leads