Voice

July 28, 2017
Tell Your Story

How to Tell Your Company’s Story

Marketing, at its heart, isn’t really about selling a service or a product. Marketing is about selling yourself—your brand, your story. Stories sell. Most services and […]
June 13, 2017
antisocial

Antisocial Social Media? How Can That Be?

I am currently reading a book called Epic Content Marketing by Joe Pulizzi (buy it here, I highly recommend it!). In this book, Joe interviews Marcus […]
May 30, 2017
Megaphone

Your Company’s Voice

  You’ve chosen a company name and designed the perfect logo—so branding is finished, right? Actually, there’s another key aspect of branding that many companies overlook: […]