branding

July 28, 2017
Tell Your Story

How to Tell Your Company’s Story

Marketing, at its heart, isn’t really about selling a service or a product. Marketing is about selling yourself—your brand, your story. Stories sell. Most services and […]
July 19, 2017
Mobile Optimization

How is Facebook Marketing Different from Advertising?

There are many ways to “market” your brand in today’s business world. Some companies make the mistake of being too one-dimensional in their marketing, utilizing only […]
June 13, 2017
antisocial

Antisocial Social Media? How Can That Be?

I am currently reading a book called Epic Content Marketing by Joe Pulizzi (buy it here, I highly recommend it!). In this book, Joe interviews Marcus […]